E-mail Marketing

Think of email marketing as having a friendly chat with your customers. Instead of sending the same message to everyone, you can tailor your emails to what each person might like. Automated email sequences are like setting up a series of helpful conversations. For example, a welcome email is like saying “hello” when someone new joins your list. If someone adds something to their online shopping cart but doesn’t buy it, an automated reminder can gently nudge them back. After they make a purchase, a follow-up email can thank them and offer more helpful information.

These automated emails make sure you’re always talking to your customers at the right time with the right message. To see what’s working, you can check things like how many people open your emails, click on links, and actually buy something. This helps you make your emails even better and build stronger relationships with your customers, so they keep coming back.